Purple Go is the first optical store platform designed obsessively around the patient experience.
See how we make selling faster and easier for you and your team.
We take a different approach.
Purple Go is built for a dramatically smoother, simpler, and more efficient patient experience wherever they go, in the store or online.
It is an all-in-one platform that automates tasks throughout the sales process so that staff can work efficiently and professionally with patients.
Our designers made something new and focused on the patient first because delivering quality service to them in the way that matters most.
New tools to transform your practice.
Purple Go is an optical store management platform that works alongside EHR or standalone - all on the iPad.
Manage Orders
Track Inventory
Price Eyewear
Invoice Patients
Online Payments
Efficiently manage your modern store
Snap a picture of your frames from your iPad and add it to your inventory or add it from our database of over 100,000s frames.
Snap a picture of your patients’ prescription from your iPad and add it to your order.
Sync in patient data from the leading EHR provider, RevolutionEHR.
Now, you’ll have a set of modern tools at your fingertips to seamlessly and efficiently manage your store from anywhere.
Quickly close sales
With a just few taps, staff can create orders full orders. Lens enhancement pricing and insurance deductions are calculated automatically so out-of-pocket expenses are easy to understand. Finish the order or come back later. Everything is saved in the patient profile as you work.
Accept payments online
After creating a full order, Purple Go can automatically sends an online cart to patients to check out. With a 1-step secure checkout process, patients can pay online from anywhere. Confirm your order from Purple Go and payments are securely deposited to your bank account.
Out of the box and ready to go
Download the app, set up pricing, and start using it today.
Self-guided training takes less than 30 minutes, and updates are easy to make when your pricing and offerings change.
More tools to improve your patient experience
Additional powerful tools and services at your fingertips.
Manage
Appointments
Easily manage schedule and appointments in-store or on the go.
Online
Booking
Customers can book directly from your website, Facebook, and Yelp pages.
Automated Communication
Automatically send professional confirmations and reminders.
DIGITAL CHECK-IN FORMS
Seamless check in on the iPad while patients are at the office.
"Purple Go has been the single greatest driver of growth at our practice. We're now able to serve more customers while providing a new level of service."
Looksie Optometry, San Francisco
Fast and reliable technology with friendly support
When you partner with us, we become part of your team.
Cloud-Based
Available anytime, anywhere
Fast and Friendly
Tech Support
Training
Fast and easy self-guided video training